"Three strategies" : diversification development strategy, brand development strategy, value - driven strategy.

1. Diversified development strategy: Diversified investment, diversified product and geographical diversification, integrated social resources and expanded enterprise development space.

(1).Diversification: investment by the sole proprietorship, joint venture mainly into investment and property rights form diversification, the development of equity, property rights, and other forms of diversity investment alliance, to further expand Royalstar enterprise development space.

(2) Product diversification: to strengthen its main business products, on the basis of march to high and new science and technology, the leading enterprise management structure, product structure, market structure of escalating, cultivating group new pillar industry, realize group new spanning development.

(3)Regional diversity: In view of globalization to develop enterprise development space, from the land of stick in investment development into coastal developed areas market actively, implement multipoint layout, take market commanding heights, guide enterprises to go global.

2.Brand development strategy: Take the brand as the core, integrate the innovation, be compatible with the social advantage resources, promote the brand, and expand the group.Relying on the advantages of the brand, follow the rule of "product output -- capital output -- brand output".With the brand as the link, implement the branding strategy, expand the market share of the Royalstar products, further enhance the reputation and competitiveness of the brand, and continuously enhance the sustainable development capability of the group

2.Brand development strategy: Take the brand as the core, integrate the innovation, be compatible with the social advantage resources, promote the brand, and expand the group.Relying on the advantages of the brand, follow the rule of "product output -- capital output -- brand output".With the brand as the link, implement the branding strategy, expand the market share of the Royalstar products, further enhance the reputation and competitiveness of the brand, and continuously enhance the sustainable development capability of the group.

3.Value driven strategy: In order to enhance customers, investors, partners and employees the value of the related interest subjects as the goal, reshape the sharing and appreciation of the value chain, promote common development.

（1）From the traditional simple pursuit of profit, the transformation is to focus on the continuous improvement of enterprise value;

（2）It aims to constantly improve the value of customers, investors, partners, employees and the interests of the enterprise.

（3）The establishment of a harmonious, all-directional and fine-differentiated value chain management system and process, which promotes the full release of all elements and resources of enterprise development and creates new value;

（4）To share the value added value and realize common development;

（5）It guides and activates the internal driving factors of the enterprise and promotes the new level of enterprise operation and management.